Artificial Intelligence is expected to create 69 million new jobs by 2028

Fear of large-scale job losses and unemployment as a result of businesses using artificial intelligence (AI) applications has not been confirmed so far, as shown by studies conducted in Europe and the United States.

Changes in the labor market are already being observed and are expected to continue more strongly, as the spread of new AI applications happens gradually, starting with larger companies that have the resources for the necessary investments. However, overall employment is likely to increase rather than decrease as a result of these changes.

On one hand, demand for professions that can be replaced by generative AI models is decreasing, but on the other hand, demand for new professions related to it is increasing.

According to a study by the World Economic Forum, AI is expected to create 69 million new jobs by 2028.

These jobs require skills in fields such as data analysis, machine learning, and the development of new software, highlighting the importance of education—through university studies and reskilling programs—to acquire them.

The most important reason cited by those who predict that overall employment will increase with the use of AI is the productivity growth it brings, which is already visible and expected to grow further in the future.

The higher the productivity, the higher the real wages will be and the stronger the economic activity, with a positive impact on employment levels.

This has been true during periods of major technological change in the past, and it can reasonably be assumed that it will remain true in the future. McKinsey, for example, estimates that AI could contribute up to $13 trillion to the global economy by 2030.

According to a survey of 12,000 European businesses by the Centre for Economic Policy Research (CEPR), AI has increased productivity by an average of 4%, though with significant differences in how the benefits are distributed.

The greatest gains were achieved by large and medium-sized businesses, as well as those able to integrate AI into their production processes and human capital.

Morgan Stanley also expects AI to increase productivity and real wages.

It finds that unemployment has risen slightly among categories of workers most exposed to AI. Unemployment among young people aged 22–27, who are more likely to perform automatable jobs, has seen the largest increase since 2023 in occupations most vulnerable to AI. However, excluding this age group, there is little evidence of widespread disruption in the labor market. Still, there is a growing concern that companies, when presenting their financial results, are increasingly referring to job losses due to AI rather than the new jobs being created.

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